Titel: Building Reputation in Germany: PR Tactics for Market Success

Date: 19^th of May 2025

Time: 3:30 pm

Venue: Berlin, WeWork (Sotrymaker)

Language: English

For many Chinese companies entering or expanding in Germany, building a strong reputation is one of the most important – yet often underestimated – factors for long-term success.

How can Chinese brands gain trust, establish credibility, and communicate their value in a market where reputation and quality are key? At our upcoming CHKD Member Event in central Berlin, we will explore this essential topic in an inspiring setting with views of the Tiergarten park.

Together with Storymaker, a trusted member of our advisory network and a leading public relations agency with extensive experience supporting Chinese clients in Germany, we will discuss how professional communication can strengthen your market position.

What you can look forward to:

• Public relations strategies that help create visibility and credibility
• Media relations and thought leadership tailored to German expectations
• Practical examples and real-world case studies from successful brands
• The role of quality and consistency in public relations and reputation building
• Open exchange and networking in a relaxed and inspiring atmosphere

Storymaker will provide deep insights from their work with international clients in Germany, showing how targeted public relations activities can support sustainable brand positioning.

Take this opportunity to gain practical knowledge, connect with fellow members of the Chinese Chamber of Commerce in Germany, and strengthen your understanding of the role communication plays in business success.

We are looking forward to seeing you there!

• Public relations Strategies
• Building Credibility
• Shaping Your Story for Germany
• Strengthening Your Reputation

Agenda

3:30 pm Registration

3:45 pm Greetings CHKD and Storymaker

3:50–5:30 pm Building Reputation in Germany: PR Tactics for Market Success / Speaker: Theresa Stewart

5:30-6 pm Networking

Please register here till the 14th of May.

Galerie